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Marine Marketing for a Digital World

Book Your Free Consultation Any Questions? Call us!
+1 754 422 6985

Yacht Marketing Services for Marine Businesses, Tailor to Your Need and Budget

Is Your Marketing Working as Hard as You?

Many companies in the marine industry sink money into ads and websites only to find it did little for their business.

The modern marketing and media jungle can be confusing and creating a  successful digital marketing strategy requires a variety of complex considerations.

Why waste money on “Try it and Hope” marketing that doesn’t yield results?

Avoid the stress of trying to navigate digital marketing and media alone–or being mislead by meaningless metrics, by agencies who do not understand your industry

We are HERE for YOU and understand the nuances of your marine business.

Navigate your Way to Marine Marketing Success

At RB Yacht Marketing, we are dedicated to helping marine businesses connect with their ideal customers and grow using proven digital and traditional marketing techniques, tailored for the marine industry.

  • Your Business is Our Business

    Our mission is to help you define and achieve your marketing goals, using our skills and years of marine industry expertise.

  • A complete Partner

    We are focused on results. Over 15 years, we have refined our marketing methods to ensure your yachting business is known, through a balanced mix of innovative digital solutions and traditional marketing initiatives.

  • Experienced Crew

    We provide our clients a highly bespoke hand-picked team of experts to ensure objectives and goals are affordably achieved.

  • Tailored Services

    We tailored our services to every client’s specific needs. With a full suite of capabilities, ranging from web/ad design to content creation, press relations and special events, we are an all-encompassing resource for distinctive marine industry clients.

  • Flexibility

    We can work with your in-house team, or work independently to provide you with marketing solutions to suit your brand and market.

Yacht Marketing Can Be Complicated, We Simplify it!

Whether you’re a boat builder, yacht agent, broker, or yacht sales professional we are here to help you. Here’s how we make yacht marketing easier

Our Process

  • 1. Schedule First Meeting

    In a complimentary initial meeting, we will have a conversation about your current situation, vision for your business, clarify your obstacles and discuss how we can place spotlight your brand, increasing visibility, revenue and profits.

  • 2. Select your Plan

    We will provide a detailed plan based on your target audience, taking the guesswork out of your next marketing and web strategy steps.

  • 3. We Execute & Report

    We will develop the approved marketing plan, providing the requirements from strategic to tactical solutions. Periodic or monthly reports provide you feedback on all activities and actions, executed on your behalf, with results and next step strategies and plans. You are continually informed on progress, needed responses/decisions and time lines and we can be flexible to adapt or make needed changes along the way.

Have a project for us?
Call us now!

754 422 6985

What Clients Say

  • Alberto Galante

    President / CEO G Marine Yacht Sales

    As the world changes rapidly, so must a Company’s marketing strategies and goals. This is a task that is many times overlooked and is fundamental in the success of any sales organization. RB Yacht Marketing brings years of expertise to the table and has very targeted strategies in a very dynamic industry. Romina has singlehandedly put G Marine on the industry map, converting G Marine from a small, family owned business to a Boat Dealership with worldwide recognition and reach. The creation of the “European Yacht Boutique” concept, which is what we pride ourselves from being today, is largely in part to RB Yacht Marketing, and Romina’s vision, and persistence. I could write pages commending Romina and her professionalism, but I understand, thanks to Romina that messages should be short, to the point and with clear purpose.

  • Javier Maldonado

    Operations Director YachtGala Galapagos Yacht Services

    I cannot say enough wonderful things about Romina and her team. She took my goals and vision and made them a reality. I have received very positive feedback on our new website from clients and friends and gained many businesses with our new online identity. I could not have chosen a better person for this gig!

#happyclients

  • Ione Astondoa

    Owner Astondoa Yachts

    Working with Romina has been one of the most enriching experiences of my career. I have learned many things from her, but above all, to love even more the marine industry. Since 2015 she has been working closely with our team in Spain, always ready to support us in everything we needed.
    Our experience working with her has been sensational. Her wealth of knowledge and contacts among the international yachting industry gave us tranquility and confidence. In my personal opinion, Romina has taught me many things on a technical level; she has been with me at boat shows and events, working tirelessly with us. Besides, she and her team have paved the way for us in the digital world, and we will always count on RB Yacht Marketing for future projects.

  • Alex Craig

    Owner Revolution Yacht Group

    I have known Romina Bompani for over 6 years. She has assisted me with the launching of my new business, and she was instrumental in helping me achieve an ideal marketing image. She was the person I turned to when I needed to create a new image. This kind of brainstorming process, in which an ideal image is created, is a lengthy process of collaboration and idea generation, along with a constant process of refinement. Romina was a critical part in helping me achieve my desired marketing objectives. She works exceptionally hard and has a customer-service oriented mindset. She has my highest recommendation.

A Sample Of Our Work

We’ve helped businesses across the marine industry solve a wide range of problems fueling marketing and branding for leading shipbuilders, yacht dealers, boat manufacturers, and yacht agencies. Here are just a few examples of how we’ve delivered exceptional results for clients.

Case Study ASTONDOA YACHTS

Relaunching the Astondoa brand in USA Working in partnership with Marilyn DeMartini from PR Power, we helped Astondoa, a major Spanish custom boat builder, reintroduce its brand to the North, Central, and South American Market. By revamping its digital and traditional marketing efforts and public relations approach, the company achieved a marked increase in sales...

YACHT GALA

The Galapagos Islands in Ecuador are home to Yachtgala, a superyacht agency specializing in the South Pacific region.

FAIRLINE YACHTS

World-known British manufacturer of luxury motor yachts since 1963.

G MARINE

From California to Fort Lauderdale, a yacht dealer specializing in European brands, finds the right boat for each client.

EVO YACHTS

Built near Naples, Italy, EVO Yachts are created by talented craftsmen who share passion for adapting their work to the sea.

SUNDECK

Introduced in 2015, Sundeck Yachts is the story of a seasoned boat owner, building the perfect family yacht.

TRIBUTE BOATS

Founded in 1992, South Florida-based Tribute boats creates custom, high-performance sportfish boats, ranging from 37-86’.

CHEOY LEE YACHTS

One of China’s most respected shipbuilders, the legendary Cheoy Lee Yachts with over 150 of story, trust in RB Yacht Marketing to launch its new Superyacht series.

THE PUERTO RICAN SEA GROUP

A Puerto Rico-based Brokerage and boat services company simplifies boar ownership handling all the yachting needs a yacht owner might have.

Our Services

We provide every service a marine business will need to succeed online and offline. This gives our clients peace of mind and accountability as we avoid the fragmented approach of varying online vendors and control accountability.

PR Strategic & Communications

  • Copywriting
  • Messaging
  • Press Releases
  • Editorial
  • Partnership
  • Brand Development

Digital Marketing

  • Data & Research
  • Marketing Strategy
  • Competitive Analysis
  • Website Creation
  • Social Media
  • Email Marketing
  • Digital Advertising
  • Content Creation

Branding & Production

  • Brand Strategy & Identity
  • Collateral Design & Signage
  • Photography & Videography
  • Interactive VR
  • Print Production
  • Event Management
  • Boat Show Coordination
Romina Bompani

Romina Bompani

Yacht Marketing Strategist

Consummate marine marketing professional, and the owner of RB Yacht Marketing; a full-service marketing boutique consultancy, focused on the marine industry, based in the South of Florida.

RB Yacht Marketing has proven success in bringing companies and products to market and enhancing established clients goals, using the proper mix of traditional and digital marketing services to best fit needs and budgets.

+1 754 422 6985

hello@rbyachtmarketing.com

Certified in Digital Marketer’s methodology

Our Crew

As boating enthusiasts who specialize in the marine industry, we are a network of experienced writers, media relations, graphic designers, SEO, and web professionals. We have the flexibility to provide what you need and want to market your brand, within a budget, on time, and on-target.

Designers

You know great design work when you see it. Graphic design is key to consistent brand messaging, throughout all your marketing efforts, from web, print, graphic, and video production.

Strategist

The digital marketing industry has exploded with new platforms and new technologies. Separating the noise from the opportunities is what we do best. We have just the people you want to work with to navigate your way to digital success.

Photographers & Videographers

Powerful video productions start with the right story and the right plan, it takes talent and experience to put it all together and that’s what we love to do.

Developers

We take the pain out of technology. We do it so you don’t have to. That’s one of the reasons we are here!

Digital Advertisers

Your site should attract high quality traffic able to convert. This is where our Digital analyst can help you target specific keywords, locations and platforms such as Google, Facebook, Instagram and others.Your site should attract high quality traffic and be able to convert to sales. Our Digital analysts help you target specific keywords, locations and platforms such as Google and Facebook.

Copywriters

Delivering great content, written by skilled marine experts, who truly comprehend your message is our strength.

Frequent Collaborators

  • Tom Serio

    Marine Journalist, Photographer and Licensed Captain

  • Marilyn DeMartini

    Marine Journalist & PR

Want a thoughtful perspective on what’s working and what’s not on with your current digital presence?

We’ll provide a free assessment for you that will help you see new possibilities. Just fill out the form below and we’ll be in touch soon with some great ideas to help you stand out from your competition and be relevant to your audience.

Contact Info

We are based in South Florida, the Yachting Capital of the world. However, our reach and knowledge are global.

Drop Us a Line

Let’s connect to discuss a tailored marketing plan for your marine business.

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